MMSC | logo design
2024
2024
Introducing the vibrant new logo for Morning Mount Swim Club – a fusion of coastal charm and modern aesthetics. Inspired by the laid-back beach lifestyle of Mount Maunganui, the design encapsulates the essence of a sunrise morning swim with your mates. Crafted through an effective process which involved curating a mood board to capture the essence, conducting font research for a sleek finish, and finally developing various illustration and logo concepts. The result is a refreshing logo which reflects the values of Morning Mount Swim Club.
